Understanding Unconscious Bias – What it is, Why it matters and what we can do about it!

 

April 16, 2026
5:30 PM - 8:30 PM
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April Dinner Meeting
Thursday, April 16
5:30 - 8:30 PM Pacific
Sonesta Emeryville – San Francisco Bay Bridge

5555 Shellmound Street, Emeryville

Understanding Unconscious Bias –
What it is, Why it matters and what we can do about it! 

For travel professionals, addressing unconscious bias is not just a diversity conversation, it’s an operational imperative. Awareness helps us:

  • Apply travel policy more consistently and defensibly
  • Deliver equitable traveler support and service recovery
  • Strengthen relationships and decision making
  • Create programs that balance cost control, risk and traveler experience

Join us and our special guest, Tracey Hightower, PHR, Director of Clinical Learning and Development on April 16th

Expect real discussion, some personal reflection, and practical takeaways you can start using right away to show up more inclusively and help create a place where everyone feels like they belong.

Presenter:


Tracey Hightower,
PHR, Director of Clinical Learning and Development, Ethos Veterinary Heath
Tracey's Bio and more About this Conversation

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Diamond Sponsors:

Meeting Host:

Hotel Host:

Sonesta Emeryville - San Francisco Bay Bridge

 

Register Now

Tickets

$85.00 Dinner Allied Member Ticket (Registration fees are non-refundable - please visit our FAQs page)
$100.00 after 05:00 pm April 10

$85.00 Dinner Corporate/Direct Member Ticket (Registration fees are non-refundable - please visit our FAQs page)
$100.00 after 05:00 pm April 10

$85.00 GBTA All-Access Member: If you have questions or would like to verify a member as an All Access Member, please email [email protected].
$100.00 after 05:00 pm April 10

$115.00 Dinner Non-Member Ticket: (Registration fees are non-refundable. Non-members may attend two meetings per year. Please join BABTA and register at reduced Member rates.)
$140.00 after 05:00 pm April 10